Strategic planning with Matt Van Pelt of Ellis Medicine

Learn how to prioritize hospital marketing campaigns and achieve ROI

Matt Van Pelt is the Director of Planning & Business Development at Ellis Medicine — the third largest health system in New York State’s Capital Region. The competition is hot, but Van Pelt and his team keep cool by leveraging digital media and other progressive hospital marketing tactics to outsmart its competitors and reach new audiences. In this episode of Brains over Brawn, Smith & Jones’ President David Vener meets up with Van Pelt to talk shop and learn about how his team makes the most of their marketing budget. Listen to our brand new podcast today and learn how to stand out from competitors while achieving ROI. We hope you enjoy!

To join the conversation, click on the link to schedule an appointment with David Vener and you might be featured in one of our upcoming podcasts.