Alysia Plaza is the Sales and Operations Coordinator at Overit and a vital force behind the scenes at Smith & Jones, ensuring healthcare campaigns are delivered with precision, empathy, and efficiency. With a background in marketing, customer service, and organizational operations, Alysia bridges the gap between strategy and execution—streamlining communication between internal teams and clients, aligning project milestones, and helping healthcare initiatives stay on track and on brand.

Alysia’s career spans public relations, marketing, and a decade in the hospitality industry, where she honed the multitasking, adaptability, and people skills that define her work today. Her ability to manage fast-moving, high-stakes environments makes her uniquely equipped to support the day-to-day complexity of healthcare marketing, where details matter and timelines are tight.

At Smith & Jones, she’s the connective tissue between ideas and implementation—facilitating smooth internal handoffs, supporting sales operations, and helping clients feel confident in the process from kickoff to launch. Her calm-under-pressure mindset and commitment to service ensure that no deadline is missed and no question goes unanswered.

Based in New York’s Capital Region, Alysia is a wellness enthusiast and a daily yoga practitioner who believes in the power of balance—whether in life or project coordination. When she’s not at her desk, you’ll find her exploring local eats, chasing her young daughter, or diving into her latest read with the Overit Book Club.