Maternity marketing video focuses on advanced treatment and personalized care

Patient video emphasizes higher level of maternity care

When it comes to having a baby, moms prefer a hospital that can offer personalized services and advanced treatment. This was particularly true for Leah Barrus who went through four different deliveries at four different hospitals before finding a center that provided exactly what she wanted: patient-centered care and expert services. At The Women’s & Children’s Center at Portneuf Health Partners Leah Barrus delivered her fifth child and had an experience unlike any other. There were complications with her birth, but with a team of maternity experts and the support of a level II NICU, Leah and her baby got home to their family safe and sound.

Leah’s story is part of a maternity campaign we recently launched for Portneuf Health Partners. The campaign concept, “A higher level of care for moms & babies,” speaks to Portneuf’s uncompromising care and dedication to the whole family. The multimedia campaign uses web video, digital display, and outdoor ads to drive candidates to an interactive landing page where they can receive helpful information about their pregnancy and schedule a tour of the center.