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The Hospital marketing Blog

 


 

06.11.13 / 9:29am / Chris Havens

Mobile medical applications #4: uCheck

A new product and smartphone app from uCheck is making urine analysis available anywhere a healthcare professional may be. view more
Smith & Jones Awarded Gold for Ellis Medicine Brand and Patient TV Spot Series view more
Marketing channels inside the hospital, or owned media, offer virtually endless opportunities to translate brand positioning and… view more

05.29.13 / 9:05am / Sara Tack

False 1900 Advertising Caught in the Act

19th Century Medicine Brands proved to be misleading in stopping or easing menstrual flow. view more
Healthcare marketing specialists, Smith & Jones, announced today its receipt of a 2013 Bronze Telly Award for the Ellis Medicine… view more
Smith & Jones Introduces Ellis Medicine’s 2013 Maternity Campaign view more

05.13.13 / 9:30am / Caitlin Mooney

Mobile Health: Putting your health on the line

Telehealth is an incredible advancement in the field of healthcare; however, do you think that a doctor whom you have never met … view more

05.09.13 / 10:30am / Chris Havens

Mobile medical applications #3: Epocrates

Epocrates is a drug reference app that claims use by more than one million active members including 50% of U.S. physicians. view more

05.06.13 / 9:44am / Caitlin Mooney

Are consumers qualified to review healthcare providers?

Patients are reading reviews before scheduling appointments, much like consumers read reviews of washing machines and shoes befo… view more

05.01.13 / 10:00am / Sara Tack

A Toast to 19th Century Medical Advertising

19th century advertisements promote physician approved malt, hops and alcoholic based tonics. view more
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